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Major Announcement + Sneak Peek

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Broga@ Yoga and Yoga for Men merge. Form YFM (Yoga. Fitness. Mindfulness.)

Dear Friends and Partners,

We’re thrilled to share a major announcement with you today, and to offer you an exclusive sneak peek.

Broga® Yoga (Broga LLC) has merged with Yoga for Men (Yoga for Men LLC), and formed a new company called, YFM.

YFM = Yoga. Fitness. Mindfulness.

The hard work we’ve put into building Broga® for these past many years will proceed uninterrupted. We will continue to offer Broga®-branded events, workshops, instructor training courses, and retreats. We remain – and we hope you do too! – fully committed to the Broga mission: To make yoga more accessible, appealing, and rewarding to everyone — especially men.

Over the years, we’ve had the pleasure of getting to know the team at Yoga for Men. They’re a great group of amazing people doing meaningful work.

Recently, while working together on cross-promotional activities, it became clear that there were strong synergies. Aside from the easy rapport, a shared vision, and natural collaboration, we also saw that each side brought complimentary skills.

  • The Yoga for Men team has fostered a significant online community and built a successful online apparel store. They also have outstanding video content, some of which has been used for a compelling study on Veterans with PTSD.
  • At Broga, as you know, we’ve long focused on instructor training/support and events, while building a library of videos in Broga Online Studios (‘the BOSS’).

WHAT DOES THIS MEAN?
After some discussions, the question became: If Broga and Yoga for Men merged, what would we do?

…And part of the answer to that question is what we want to share with you today.

The new company, YFM, is launching a brand new subscription-based video streaming platform at YFM.tv!

In addition to videos featuring top instructors across a range of modalities – a variety of yoga formats, pilates, functional training, cardio workouts, and guided mindfulness practices – members will also have access to exclusive discounts on apparel, training courses, and live events.

==> TAKE A PEEK: www.yfm.tv <==

  1. Please submit your own email address.
  2. Refer AT LEAST two friends — *refer as many as you’d like* — to stock up on FREE ACCESS in advance.
  3. Email adam@brogayoga.com with any thoughts.

We look forward to your feedback… Don’t forget to sign up!

Onward and upward!!

In gratitude,

Broga Team
Adam, Robert, Chuck, & Katie

 

PS – Check it out: www.yfm.tv. See you there…

FYI — In the coming weeks, Yoga for Men will transition to the new brand, YFM. Broga will remain a distinct brand under the YFM umbrella. Together, we have some exciting partnerships in the works — e.g. pro athletes, massive brands, and more. We’re also partners in some incredible new research that we’ll share more about soon.

Broga Instructor Profile: Daniel Gonzalez

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Broga Instructor Daniel Gonzalez
Daniel Gonzalez is a trained Broga® Instructor, in Corona, CA, who is currently earning his 200 hour RYT certificate. He is dedicated to helping others find their own practice and to meet their fitness goals through yoga. 
WHY DID YOU DECIDE TO BECOME A BROGA® INSTRUCTOR?
After taking a trip to Seattle, I came across a men’s only class  It’s actually why I went to Seattle, to take part in this men’s only class. It got me thinking about how yoga is delivered to men in general. I often looked around at the studio I practice at and saw maybe myself, and two other guys. That led me on a Google quest, and I came across Broga®. I watched the videos and it resonated with my physical needs. Before yoga I took part in Insanity and P90X. This was a great way to marry the two things I love. With that I knew that this was a great way to get other men into a practice. To show them yoga isn’t about flexibility, it’s about the body foremost and the mind. Who doesn’t want a full body workout?
WHAT SONG GETS YOUR CLASS PUMPED DURING THE H.I.I.T. SECTION?
That’s a tough question because I love music, and have an extensive playlist. My favorite song that gets people moving during the HIIT section is anything by Wolfmother, especially the song Woman
HAVE YOU RUN INTO ANY MISCONCEPTIONS ABOUT BROGA® AND HOW HAVE YOU RESPONDED?
I didn’t run into any misconceptions, instead I ran into a lot of curiosity. This was so great, as people at the studio wanted to know more. Once they heard they were hooked. 
WHERE DO YOU TEACH BROGA® AND WHAT IS YOUR CLASS SCHEDULE?  ANY SPECIAL EVENTS PLANNED FOR BROGA® AT YOUR STUDIO?
I teach at Yoga Den Health Spa in Corona, California. I teach Broga® Tuesday’s 6:30AM, Thursday’s 9:30AM, and Friday’s at 6:00PM. No specials or promotions for Broga® at the moment. We are working on offering a Broga® class for the local police department. Getting Broga® out to the community one step at a time.
IN ADDITION TO BROGA®/YOGA WHAT OTHER FITNESS AND HOBBIES DO YOU ENJOY?
I enjoy working out, and helping other people meet their fitness or health goals. The things that keep me motivated are the simple things in life. I play the guitar, and am learning how to play the violin again. If I am not involved in musical adventures then I am out in the mountains, desert, enjoying my friends and family. I try and keep a balance in life.

Personal Broga® Yoga Coaching now Online

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Father and Son Broga

Whether you’re a brand new beginner, or an experienced yoga practitioner looking for some new inspiration and a fresh approach, private yoga training can be one of the best ways to develop or refine your own practice.

Historically, a student’s choice of private yoga instructor has been limited to the teachers that lived in their town, but easy-to-use technologies now make it possible for students to work with any teacher, anywhere. 

Broga® Yoga instructors are some of the most competent, dedicated, effective yoga teachers in the world (in our humble opinion), so we’re very pleased to announce that starting now, you can work directly, personally, with them through our new Online Coaching System.

Broga’s top instructor, Creator and Co-Founder, Robert Sidoti, will be the first to offer his time to a very limited group of private clients each month.

According to Robert, “the opportunity to help more folks find a practice that is truly customized for their bodies through personal, direct online communication with an instructor is immense and very exciting. I’m looking forward to getting started!”

In the coming months, we’ll be introducing a hand-selected group of top Broga® Instructors to the line-up of online personal coaches.

For pricing and more information on the online coaching process, please have a look at the online coaching page.

Personal Online Broga® Yoga Coaching: More information and registration

Please direct any questions to team@brogayoga.com or feel free to leave a comment below.

 

Your Four-Minute Mile

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In April 1954, it was said that it was impossible to run a mile in under four minutes. Scientists and doctors said that the human body could not physically achieve such a feat; it would be too much stress on the body, and one would die trying. And so formed a public consensus that it could not be done.

 

To this day, there have been 20,000 athletes who have done just that, running 5280 feet in less than four minutes. What changed?

 

May 6th, 1954. Meet Roger Bannister, Englishman. He sharpens his racing spikes and rubs them with graphite, waiting for the wind to calm, waiting to run his race. At 6pm, the race begins. 3 minutes and 59.4 seconds later, it is over. Rodger Bannister has crossed the finish line, becoming the first athlete to break the four minute barrier.

It was hardly a matter of physical training that set him apart. His biggest difference was in his mindset, not scared of the professionals that said he couldn’t. He knew that possibilities are limitless, and that thoughts become beliefs. He believed in himself, put his mind to it, and achieved.

4523364539_ec693d269a

Photo Credit: addedentry

 

Just to prove how powerful the mind is, let’s look at Bannister’s second record: the record for holding a record for the shortest amount of time. In just 42 days, John Landly completed a 3:57.9 mile. Roger got the ball rolling, and pushed the world to believe that the sub-4 minute mile is completely possible.

 

Looking at this athletic feat in a broader sense, we find that the common denominator of success is mindset.

 

My coach always put it like this. Calling us into a huddle, he would instruct one of us to try to pick up the volleyball. When the ball was easily lifted into the air, he would pick it up and set it back on the floor, instructing again that we must try to pick up the ball; that there is a huge difference between attempt and success. You cannot aim for mediocrity, your eye must always be on the prize.

 

That prize is worth it, and its journey is unique to everyone. Your four minute mile is far from impossible, if you just start with your mind.

Photo Credit: The World According to Marty

Photo Credit: The World According to Marty

 

“The man who can drive himself further once the effort gets painful is the man who will win” – Roger Bannister

 

Vegetarian meat?

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While we know there is not one perfect way to eat, the paleolithic diet is becoming more prominent throughout the health and fitness world. While this type of eating is very plant based, we know that its basic outline includes good sources of animal protein. Those that follow this mindset may find the benefits in the B12, zinc, magnesium, iron, and vitamin D (among others) found in such high quantities in meat, but perhaps do not see the ethical or very political side of the meat industry.

 

Andras Forgacs has proposed a solution. Or, the answer, depending on how you see it.

Image Courtesy of James Duncan Davidson

 

In his TED talk found here, Forgacs explains the idea of biofabrication, where cells can be used to grow biological products, like tissue. This process started with the desire to 3D print human organs, and has since been successful in culturing and planting skin, ears, windpipes, blood vessels, and bone into the human body. He was then asked, why not meat?

 

As he explains in his talk, the biofabrication of meat would be a humane and sustainable way of feeding the world.  Currently, livestock uses 33 percent of our ice free land, 8 percent of our global water, and 18 percent of our greenhouse gases, not to mention the mindless slaughter of
“complex and sentient animals” that are so much more than just raw materials, Andres continues. Growing the meat would be similar to that of brewing beer. The cells would be sourced from the animals, and grown in meat breweries, in which he presents the idea of “touring this facility, learning about how the leather or meat is cultured, seeing the process from beginning to end, and even trying some”. With studies measuring the net lifecycle impact of the cultured meat show that it requires 99 percent less land, 96 percent less water, and 96 percent less greenhouse gas emissions. Along with a clean conscience, the biofabrication of meat is nothing from perfect.

What if this was grown in a lab?
Image Courtesy of www.freeimages.co.uk

 

Not so fast.

 

Ever since World War II, we have moved into the industrial side of agriculture. War making industries needed somewhere to sell their products, so they made tanks into tractors and poison gases into pesticides. We began to turn to monocultures and genetic engineering, making wheat, rice, and corn that were resistant to disease and caused the death of any pest that dared a taste. Knowledge of farming, like knowing crop rotation and cover cropping was irrelevant, as the fertilizer NPK became popular, because all our produce needs to be beautiful and lush are the elements nitrogen, phosphorus, and potassium.

 

But we now see the effect of efficiency; we see that plants need over 21 elements to thrive, providing us with the proper nutrition. Honeybees are disappearing, unable to find pollen from the weeds that no longer grow. As crops are scarcely grown seasonally, mother birds struggle getting past the thick stalks of corn to the soil and finding earthworms for their hungry chicks in the spring. Allergies and food sensitivities are on the rise, and studies have been pointing to the way that the DNA of many common crops today has been manipulated and crossed with countless species that were never supposed to mate. Animals are being injected with antibiotics before they are even sick, given growth hormones to produce more meat. Small towns that used to center around their family farms have turned been abandoned, run out by huge businesses like Monsanto.

 

With all the efficiency of industry, we have gained quantity, but lost so much quality. While not much is known yet about the culturing of meat, the history that humans have with attempting to manipulate and improve nature is not outstanding. We seem to overestimate the simplicity of the abundance that the earth has to offer. We don’t just need the protein of meat, or the carbs of wheat. Food is so much more than micro and macronutrients, offering vitamins, minerals, phytochemicals, polyphenols, antioxidants, and so much more that we cannot even begin to understand. The production of meat (and food in general) does not, and should not, be linear. Look back to your 3rd grade food chain: the sun feeds the grass which feed the cow which feeds the human, the waste of all of these are decomposed and made into nutritious humus that plants are able to absorb and start the cycle all over again. Livestock do not have to be this ticking time bomb of disease, but of course if they are injected with toxins, then they will be toxic.

 

Image Courtesy of www.freeimages.co.uk

Image Courtesy of www.freeimages.co.uk

While this does not directly correlate with the biofabrication of meat, it is proof that our disconnection from nature is incredibly damaging. Instead of further stressing this relationship, we should move towards engaging with our food and supporting the local farms that can provide us with high quality meat and produce that have based their energy in the sun and soil, and are able to bring eating back full circle.

 

However, culturing meat could be the future. What do you think?

Brogi of the Month – September, 2013

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The Brogi of the Month Award goes out monthly(ish) in recognition of a person who, through action or word, makes things better for themselves and the people around them. In most instances, recipients will be acknowledged for great achievements in the health/fitness/nutrition – aka Broga – realm, but not always. The common denominator will almost always be an achievement that inspires. All those who receive the award will get a 10-class pass (or something of equivalent value). We love inspiring stories, so please feel free to email us nominations and a story any time.

The September, 2013 Brogi of the Month Award goes to a guy who has done something rather unique with his retirement, something we find really inspiring. Having reachedBill Williams an age and status at which many people might prefer to do LESS with their bodies, Bill Williams decided to do MORE. A short time after retiring from his successful fourth generation family business, Bill began training to become a personal trainer. Then he became a 200hr certified Yoga instructor. Then a TRX instructor. Then a Broga Instructor!

We are very excited to have Bill as part of our Broga® Yoga teaching community and so – as we hear – are the good people of Mexico, MO.  As you’ll see below, we aren’t the only people who think Bill rocks.

Check out this recent interview with Bill and feel free to drop him, or us, a note in the comments section.

If you don’t mind sharing, how old are you?
Bill: 64 years young! Age is only a number!

How did you first learn about Broga?
Bill: I believe I heard about Broga from a family member on the East Coast. I looked online to learn what Broga was about, and then I wanted to learn more.

What drew you to Broga? 
Bill: I was hesitant to take a Yoga class that was primarily women.  I reluctantly attended a Yoga class and recognized there is a great need for Yoga classes designed to attract men to attend.

In addition to teaching Broga, what else do you do currently?
Bill: I also teach Indoor Cycling, TRX Suspension Training, Group Fitness Classes and Personal Training.

Broga: Before getting involved in fitness, what did you do?
Bill: My career was a family business of commercial laundry and linen supply. I was a fourth generation President until passing the reins to a younger brother who operates the business today.

Broga: Have you always been in good shape?
Bill: I would have to say that while I was generally in decent shape, but now, definitely the best shape of my life!

Broga: You were recently awarded TWO Inspiration Awards at the International IDEA Fitness Conference in L.A. Can you tell us a bit about that experience?
Bill: I was, and still am, very honored to be chosen by Fitness class instructors, to receive the two Inspiration Medals. The class instructors would present the medals following the class to the person or persons whom they felt were the most inspiring to others.

Broga: What challenges do you see people your age having as they try to stay healthy? Any tricks or recommendations that you’d offer?
Bill: I think the most difficult decision for most is the time commitment. We have to make taking care of ourselves a top priority. If we don’t there are always many other things we could be doing with that time slot. I think it is important to first make the commitment, then decide what time frame we are willing to make our fitness training number one over all other choices.

BillandConnie

Bill Williams with personal training biz partner, Connie.

Broga: Any advice for people who are looking to fitness as a second career?
Bill: Find someone who you admire for what they do for the Fitness Industry. Learn what makes them successful, and perhaps ask for their help. Then take the trainings, and become certified and knowledgeable with the coursework you plan to instruct.

Broga & Movember

Men’s Health Awareness Month: Broga Donating to Prostate Cancer Research

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Here’s the deal: You commit to your health & we’ll commit to donating

In honor of your commitment to your health and Men’s Health Awareness Month (November), Broga is donating funds go the Prostate Cancer Foundation (PCF).

  • Option 1 – Come to 3 Broga classes this month (yes, we know there are only a few weeks left) and we’ll donate 50% of your class payments to PCF and list your name (if you want) on a special page on our website acknowledging you as a contributor.
  • Option 2 – Come to any Broga class with a mustache (men only, please) – you know, for ‘Movember’ – we’ll donate that class payment to PCF.
  • Option 3 – Buy a T-shirt this month, we’ll donate 100% of the proceeds (after our T-shirt production costs) to PCF.

As you’d probably expect, men’s health is a major concern of ours. Through Broga, we are offering men a powerful opportunity to take charge of their personal well-being as they both improve their current quality of life and, hopefully, stave off the many ailments that afflict the sedentary at much higher rates than the active.

Exercise is good for you, but unfortunately, we live with the reality that no matter what we do, bad things can happen to, and in, our bodies. Prostate cancer is one of them. So this month, we’re going to make a contribution to the world-class research being conducted by the PCF.

We hope to make a sizable donation at the end of the month. Lets do this – because we can!

Broga Sandstand

Broga for Father’s Day

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Broga is for Dads!

This Father’s Day, give your Dad (or a Dad you know) a meaningful, lasting, and important gift – the gift of health!

A Broga Dad

For you, it will cost nothing. For Dad, it’ll be worth a lot.

To claim 5 free classes for Dads, do the following by 10pm on Sunday, June 19th, 2011:

1.) Twitter: Tweet “Giving Dad [or man’s name] free broga classes for Father’s Day! #brogafordad http://brogayoga.com”
OR
1.) Facebook: Post on your Facebook wall “Giving Dad [or man’s name] free broga classes for Father’s Day! http://brogayoga.com”

THEN

2.) Email adam@brogayoga.com with the subject “brogafordad”, a link to your post, and your Dad’s name.

We’ll email you a customized, printable voucher. Or if you prefer, we’ll snail mail a hard copy to you or your Dad. (Provide mailing address. Must be received by end of the day, Tuesday, June 14th to reach recipient in time).

Healthy men are happier, stronger, feel better about themselves, and most importantly, they live longer! Tell your Dad you love him by telling him you want him to live a long life! If that doesn’t fit, just tell him that a little broga will improve his golf swing, strengthen his aching back, tighten his core, and give him a ripped chest.

One more thing: So he doesn’t have to venture alone into the new world of broga, your Dad will be encouraged to bring a free guest with him to each of his free classes! If you secretly want to check out broga yourself, just know that your altruism will be rewarded.

One other thing: Know more than one Dad? There is no limit to how many 5-class vouchers you can claim. Go nuts with the posts and we’ll go nuts with vouchers for you!